Why you need a LinkedIn Makeover!
- writingzing
- Feb 5, 2016
- 3 min read
It was a usual day for me at work. I was running through the schedules I had for the day, and speaking to clients. Suddenly, I heard my cellphone ring… I picked up and answered. It turned out to be a potential interview call for me, for a CV that I have uploaded ages back. They wanted my LIP (LinkedIn profile). I quickly opened my resume and had a look at it. Then I browsed online and opened my LIP, hold on… I don’t have one!

This is the story of millions of people out there not having a LIP. People stuck in their jobs for a long time hardly have time to update their resume, forget about signing up to LinkedIn to create a professional profile. However, they do have time to sign up on multiple new platform that venture out as social apps but fail over a month or so. So coming back, why are people still stone age about LinkedIn!!!
As a reader, if I ask you if you have a LIP, what will be your answer? You would probably say YES. And what if I ask you if you have it updated? I fear, it is a definitely NO.
LinkedIn is the largest professional networking site that helps businesses to connect to prospective employees, and vice verse. If you are a business owner, you can use to connect to customers, or affiliates, or even partners. The scope is broad and unlimited.
Let’s run a quick check on what YOU have on your LinkedIn profile:

Does your LIP have a profile summary of at least 5 lines?
No profile summary means no interest of viewers on your profile.
Is your LIP a copy paste of your resume?
LinkedIn is not a job site, it is professional networking site. Do not adulterate it with pasting your resume’s old content. Be unique please!
How many connections do you have on your LinkedIn?
If the answer is less than 10 or 0, my friend, come alive. Get some friends!
Do you have any recommendations?
Please don’t ask me what recommendations are!
Did you join any groups of your liking?
This answer should be a definite yes.
Did you update your professional and educational details?
Didn’t you accomplish anything!!!
I know a sinking feeling might be creeping you out if you have answered in negative to a majority of the above of the questions above. Fear not, you are not out of time.
Shall we get started? Here are the top reasons why you should update your LIP immediately.

Landing a great job
LinkedIn is your portal to land a job offer from a reputed organization, or ever better, your dream company! Believe it or not, today MNC’s hire headhunters to identify top talent and they like to hang on LinkedIn to find that top talent. On the other hand, recruiters (be it outsourced or in-house) use LinkedIn as a medium to find candidates. On LinkedIn, a minimum bar is set, and you need to start today to get pass it.
Communicating and networking
I know you already use Facebook or Twitter to do this, but take a break. They are not professional networking sites. Hanging around friends is not what professional networking means. LinkedIn gives you the opportunity to connect and communicate with professionals from your industry, start up to date on industry updates and even, share ideas to improve your skills.
Recommendations are mandatory
If you are on LinkedIn, you definitely know the charm that recommendations work out for you. Usually applied by companies, recommendations allow to identify brand value by analyzing how customers recommend or not recommend. For individuals, recommendations are an asset. You can recommend your colleague based on his work. HR managers use this to measure a candidate as it reflects his capability in a particular area of business or job skill.
Endorse your skills
How will your future employer browsing through your LinkedIn will know if your skills are true! This works out through the endorsements. You can endorse your friends or colleagues on the skills they have listed. The more endorsements you get, the better it gets.
These are some helpful tips on the importance of a LinkedIn profile.
If you have any difficulty is writing your profile, you can always hire an expert writer. Please visit www.writingzing.wix.com/cvexperts to know more on the services we offer.
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